overcoming the crisis phenomena in the economy, which is accompanied by a change
in the nature of the national income redistribution and the budget and GDP ratio is
proved. It is substantiated the necessity of preparing public opinion for the transition
to a new model of relations with the state, based on the domination of ideology that a
person must work to keep himself and his family safe if he has no restrictions on health
or for other reasons.
The twenty ninth section “DIAGNOSTICS OF FACTORS, CONCERNING
MAINTENANCE OF COMPETITIVENESS OF CATERING ENTERPRISES”. The
article studies the factors that provide the demand for catering services. The research
was conducted in the form of a questionnaire survey of consumers. In the course of the
study, the following factors were studied: order motives, order frequency, format and
form of service, order quantity, place of order, and taste preferences of consumers.
There are positive and negative factors in the work of catering companies. The
diagnostics of the competitiveness of enterprises of the restaurant industry, which
provide catering services by ranking the main external and internal factors, is carried
out. The competitiveness ratio is calculated. The essence of qualification improvement
of personnel at enterprises in modern market conditions is revealed. The proposed
scheme of management qualification as a component of the process of professional
development of personnel and stages of determining the need for advanced training.
The thirtieth section “ORGANIZATION OF MANAGERIAL ACCOUNTING
IN BANK’S TREASURY DEPARTMERNT AS A PRECONDITION OF
LIQUIDITY RISK MINIMIZATION”. The key function of the banking system is the
transformation of the maturity of money. That is, attracting relatively short-term free
resources and placing them on longer terms. The problem of banks liquidity occurred
simultaneously with lending. Thus, the nature of the liquidity risk is banking itself.
Therefore, the organization of managerial accounting in the bank, namely the treasury
department, will allow reacting promptly to changes in the economic environment, to
plan liquidity, to comply with the more stringent norms of the NBU and the Basel
Committee. Along with a new policy of risk assessment, the LCR will allow Ukrainian
banks to become more transparent and more attractive to foreign investors and
international financial institutions.
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