the positions of each individual: gaining self-dependance and independence from the
guardianship of the state, the citizen becomes a free person. In conditions of growing
well-being, it is justified, from the social point of view, to assign to each individual
person responsibility for oneself, for one's family. Finally, the richer the society, the
less people need the social benefits provided by the state.
Currently, in most developed countries there is a social market economy, or a
socially-oriented market economy. Such a transformation of the market economy
occurred under the influence of the changed internal and external conditions of
economic development. The social market economy is a form of organization of the
economy, which ensures the interaction between production and consumption through
the market, state regulation of the economy, as well as public institutions and ensuring
social and economic stability in society.
Comparing the Swedish economy with the German, we can note a certain
similarity and the lack of elements of special originality. At the initial moment of the
development of the Swedish model, certain of its features were new and unique, but
then other states began to repeat some of them. Today we can state that the processes
of development of social orientation of the countries of continental Europe and the
Scandinavian Peninsula meet each other [5, p. 66; 9]. The first go along the path of
forming a just, highly developed socially-oriented society at the supranational level,
while the Scandinavian states had to somewhat liberalize their economies in order to
give them relative flexibility, the ability to accept and adapt quickly to changes, and
reduce the congestion of the state budget by social expenditure, while maintaining this
high level of social guarantees in society.
Social management should correspond to the forms of socially-oriented market
economy – for such development and deepening of reforms today representatives of
many political movements, business circles and the population throughout the world
act. This trend is typical mainly for European, and in particular for Scandinavian
countries, Israel, Canada; the same path of development is chosen by China, South
Korea, the rapidly developing countries of Latin America, the Arab East [9].
It should be emphasized that the world experience of economic reforms confirms
one thing: their success was predetermined by careful preparation of the population, its
social adaptation to the content of reforms at all stages of their development and
implementation. Summarizing the positive experience of countries in the formation and
development of a socially oriented market economy, one can single out a number of
basic principles for including social factors in economic reforms:
ensuring the participation of the population and its understanding of the
relationship of ongoing reforms in the transformation of the economy with the
improvement of well-being, a rise in the level and quality of life;
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