Economic culture implies the formation of students' moral and business qualities
necessary for their future work, These qualities include social activity,
entrepreneurship, initiative, economic attitude to the public good, resourcefulness,
responsibility, quality production orientation, careerism and focus on personal success
and well-being.
Thus, the main objectives of the economic culture-centered education are:
- education of an integrated personality who possesses natural features (health,
good thinking and reasonable behavior), social qualities (being a citizen and a worker),
properties of an economic culture agent (humanity, spirituality, creativity), universal
values (honor, conscience, goodness, freedom, justice);
- realization of students' needs in professional self-determination;
- development of students' positive attitudes to their educational and professional
activities.
- promotion of values and moral ideals held by the world's best entrepreneurs.
The formation of economic culture should be supported by general conditions
(social, economic, cultural) and specific conditions (active mood, interest). The basic
elements of economic culture formation include appropriate education (personal and
social components of economic culture), individual characteristics of economic
culture, integral educational process (education, training, development), specialization
and the economic culture developing activities.
High economic culture allows professionals to easily enter any organizational
culture, to quickly determine the content of new organizatinal culture, to make good
decisions in different situations and to realize themselves. In market conditions former
students can quickly become leading managers. Being highly economically cultured,
they will honestly run businesses, pay taxes, be fair towards their partners, consumers
and suppliers.
The economic culture of the individual, which is formed through training and
education, is a set of his/her psychological and economic qualities that represent the
normative model of the economic man and ensure his/her entry into the world of
economy. Therefore, the economic culture of the individual is not just economic
knowledge, financial literacy and relevant skills, but, above all, personal qualities,
which enable a professional to operate in the economic space. In these conditions, the
mission of economic education is the formation of the type of economic culture that
would meet modern market requirements (Fig. 2).
Given that personal economic culture characterizes an individual of an economic
type, the study of the market economy culture requires making a normative model of
the respective economic personality.
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