Mardus N.
Candidate of Science (Economics), associate professor, assistant professor of the
Department of Economic Analysis and Accounting of the National Technical
University "Kharkiv Polytechnic Institute", Kharkiv, Ukraine
Brik S.
Candidate of Science (Economics), associate professor, assistant professor of the
Department of Economic Analysis and Accounting of the National Technical
University "Kharkiv Polytechnic Institute", Kharkiv, Ukraine
BUSINESS ANALYTICAL AND ESTIMATION OF THE STATE OF
THE INTERNAL MARKET OF GOODS
Introduction. The assessment of the state and development of the internal market
of goods in order to identify strategic guidelines for predicting its development is an
important and topical issue. Especially important is the study of the domestic market
of goods in the period of modern integration transformations and are constantly
considered in the writings of many economists-scientists. The study of a process or
phenomenon in order to assess their condition or development involves the creation of
a methodological apparatus based on appropriate methodological approaches.
Methodical apparatus for assessing the development of the domestic market is
formed taking into account relevant methodological approaches and methods of
evaluation.
According to the methodological approach for determining the state of the
domestic market of goods, it is proposed to conduct assessments of the state of the
domestic commodity market in order to form a system of indicators for assessing the
state of the domestic market of goods taking into account the data base of the
information.
Previous studies found that the distribution of indicators for assessing the state of
the domestic market using the method of systematization is by blocks, where the
indicators are systematized depending on:
1. Estimates of a functional nature: an estimate of the change in the volume and
price parameters (changes in the physical volume of wholesale trade, retail trade
turnover, retail trade turnover and the volume of the domestic market); assessment of
the change in the uniformity of the distribution of goods turnover (the ratio between
the coefficients of variation of wholesale trade turnover, retail trade turnover and retail
turnover by regions in the achieved and previous year).
2. Structural assessments: evaluation of changes in structure by product groups
(evaluation of the progressiveness of structure changes in wholesale and retail trade by
commodity groups); assessment of changes in the structure of the subjects (assessment
- 555 -