pedagogical discourse; 3) the name, description, interpretation, definition, paraphrase,
abstraction, generalization, concretization, giving examples, which are inherent in the
explanatory strategy of pedagogical discourse. Attempts to apply the latest tactics were
recorded among 7.3% of respondents.
As a whole, it has been established that the professional and communicative
culture has been formed at the medium level according to most indicators. The
formation of the empathic and ethical-aesthetic structure components of the
professional and communicative culture of a pre-school education establishment
teacher requires special training conditions.
CONCLUSION
So, the proposed structure of the professional and communicative culture of a pre-
school education establishment teacher covers all professionally important and
personally significant components for the specialist to accomplish the goals and
objectives. It is made up of normative, communicative, empathic, ethical-aesthetic
components. Each component has parts that fully and meaningfully reveal its contents.
The parts and components are included in the structure of a professional and
communicative culture based on scientific research, its functional purpose, its own
practical experience and observation of communicative behavior of higher education
students according to specialty 012 "Pre-school education" and 6.010101 "Pre-school
education".
The normative component includes the knowledge and compliance of a pre-
school education establishment teacher with morphological, syntactic, lexical,
orthoepic, accentological, and stylistic literary norms. The communicative component
is traced in communicative literacy, which provides effective communication and
involves possession of the effective and courteous (polite) communication technique.
Possession of the situational cliches, communicative stereotypes, strategies and tactics
of communication, in which it is possible to use non-traditional communicative moves,
techniques, etc., is also a manifestation of the communicative component. The
empathic component of the professional and communicative culture of a pre-school
education specialist is seen in the form of empathy directed at another person, different
kinds of listening, congruence. The manifestation of the aesthetic component of the
professional and communicative culture of a pre-school education establishment
teacher is the masterful use of communicative and rhetorical qualities of speech, speech
etiquette and netiquette, and nonverbal communication.
As a result of the qualifying stage of the study, high indicators were obtained
based according to the motivational criterion, indicating the level of motivation
required for mastering a professionally communicative culture.
Low indicators were obtained according to the cognitive, personal and activity
- 393 -